Marketing Manager

The Marketing Manager is the guardian of The Fore brand: overseeing its representation, evolution and promotion in line with our mission and aims. You’ll be responsible for developing, implementing and maintaining all marketing activities across the charity.

This is a generalist marketing role, working across multiple marketing channels including communications, events, digital social and PR. The Marketing Manager is responsible for delivering on strategic and tactical initiatives to build brand awareness and attract/support funding partners and portfolio charities.

This role will require a sound understanding of the marketing mix and practical, hands-on experience working across different marketing channels. You will work closely with the Chief Executive, Programme Team and Partnerships Team as well as maintaining relationships with Trustees, external partners and media contacts. The role will report to the Head of Programmes and Impact.

Strong communication skills, interpersonal skills and a can-do attitude are a must for this role. We’re the only venture philanthropy fund in the UK dedicated to small charities, so this is a unique opportunity requiring an original and creative approach to align with The Fore’s industry-leading model.

You will be the main marketing team member working with stakeholders inside and outside the charity, but you will have access to a senior marketing mentor who leads the marketing department at a firm we partner with.

Role Requirements

Experience, key skills and competency requirements:

• Experience: at least 3 years in a marketing role
• Qualification: degree or CIM equivalent
• Brand management: familiar with maintaining strong brand guidelines ensuring brand identity and ‘personality’ remains strong throughout all activities
• Communications production: able to carry out a diverse content programme working with different stakeholders to produce a variety of communications from opinion pieces, editorial, research reports and press releases
• Content Management System (CMS) management: can maintain and update The Fore website via WordPress
• Event planning & execution: experience delivering in-person and virtual events, working with different internal and external teams
• PR: lead the coordination of releases, press activity and media/journalist engagement
• Stakeholder engagement: able to work with the core team as well as Trustees, advisors and external partners, and build effective working relationships at all levels
• Planning & budgeting: able to execute marketing activities in line with our objectives and within budget
• Analysis & reporting: capabilities in assessing outcomes from marketing activities
• Systems: proficient in Microsoft Office suite, Adobe suite (InDesign, Illustrator, Photoshop) and, ideally, Salesforce
• Communication skills: excellent written and spoken English and ability to communicate effectively with different stakeholders

About you

We are looking for someone who is:

• Enthusiastic, hardworking and friendly, with a proactive, can-do attitude
• A great communicator with excellent interpersonal skills and the ability to work closely within a small, agile team as well as with Trustees, advisors and external partners
• Highly motivated and comfortable being self-sufficient and confident in your skilled abilities to be hands-on (with minimal outsourcing)
• Highly organised, with excellent time management, and the ability to prioritise and manage an active and diverse workload to meet deadlines
• Excellent attention to detail
• Excited to be part of a team and to work together in our office three days a week
• Passionate about showcasing and promoting all aspects of The Fore’s brand and impact

How to apply?

To apply, please email a CV along with a cover letter telling us why you think you’re perfect for this role and The Fore.

Please address your application to Mary Rose Gunn and email it to alexandra@thefore.org with the subject line ‘Marketing Manager’.

Please also complete the anonymous equal opportunities form here.