Marketing Executive

Salary: £29,700 - £38,550

Location: Cambridge, UK – Hybrid

Contract: Permanent

Hours: Full time (35 hours per week)

We are looking for a proactive, analytically minded Marketing Executive to join our CRM & Data team and play a key role in delivering high‑impact, customer‑first communications across our global email channel and be supporting adoption of best practice across the marketing platform.

We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organisation and a proud part of the University of Cambridge.

About the role

In this role, you'll primarily help develop, execute, and optimise multi‑market email programmes in HubSpot. You'll be excited about using AI and automation to level up efficiency and performance - driving engagement, supporting personalisation at scale, and ensuring excellence in compliance, data quality, and cross‑team collaboration.

Additional responsibilities and accountabilities include:

• Build, schedule and localise email campaigns, partnering with content and regional teams to ensure smooth, consistent delivery.
• Monitor performance (deliverability, engagement, conversions) and maintain an “air‑traffic‑control” view to keep operations running efficiently.
• Analyse results, identify improvement opportunities and adjust campaigns to platform changes, audience behaviour and organisational needs.
• Ensure compliance with global regulations (UK GDPR, PECR and local ePR) and evolving inbox requirements, including shifts driven by the MAGY group (Microsoft, Apple, Google, Yahoo).
• Maintain accurate, engaged subscriber lists and translate legislation or industry changes into clear guidance for stakeholders.
• Help develop and implement smart segmentation and personalisation strategies, championing programmable email and advanced HubSpot personalisation.
• Work with our automation specialists to optimise automated workflows, enhancing efficiency, testing, reporting and content scalability.
• Collaborate closely with Portfolio, Events, Regional, Operations and Digital teams, providing training and updates on new legislation, AI developments and platform capabilities.
• Stay current with CRM, email, AI and automation trends, applying insights to strengthen the customer experience and overall strategy.

About You

What You'll Bring:

• Experience delivering email campaigns in a marketing automation platform (HubSpot experience desirable).
• Strong organisational and project‑management skills, with the ability to work confidently across multiple teams.
• Comfort working with data, compliance and regulation, with strong attention to accuracy and detail.
• A customer‑first approach, paired with solid analytical skills to drive continuous improvement.

Remember, your role as a Marketing Executive directly impacts brand awareness, customer engagement, and overall business success.

If you meet the above minimum requirements, we encourage you to apply. Your application will be even stronger if you can also demonstrate the following desirable criteria:

• Working understanding of HTML and CSS.
• Awareness of regulation which affects digital marketing (PECR, GDPR, EU AI Act, EEA)

For a detailed job description, please refer to the link at the bottom of the advert on our careers site.

We are a Disability Confident (DC) employer that is committed to equality and inclusion ensuring our recruitment process is accessible to all. The DC scheme's Offer of an Interview commitment applies to applicants who opt in, and disclose a disability or a long-term health condition, and best meet the minimum criteria for the role. In instances where interviewing all qualifying candidates is not practicable, we prioritise those who best meet the minimum criteria, as we would for applicants who do not have a disability or long-term health condition.

Cambridge University Press & Assessment is an approved UK employer for the sponsorship of eligible roles and applicants under the Skilled Worker visa route. Please refer to the gov.uk website for guidance to understand your own eligibility based on the role you are applying for.

Rewards and benefits

We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits including:

• 28 days annual leave plus bank holidays
• Private medical and Permanent Health Insurance
• Discretionary annual bonus
• Group personal pension scheme
• Life assurance up to 4 x annual salary
• Green travel schemes

Ready to pursue your potential? Apply now.

We aim to support candidates by making our interview process clear and transparent. The closing date for all applications will be 21 March 2026. We will review applications on an ongoing basis, and shortlisted candidates can expect interviews to take place from week commencing 30 March 2026.

If you are shortlisted and progressed through the stages, you can expect:

• First stage virtual interview via MS Teams.
• There will be a potential role-related task to be given to shortlisted candidates.

If you require any reasonable adjustments during the recruitment process due to a disability or a long-term health condition, there will be an opportunity for you to inform us via the online application form. We will do our best to accommodate your needs.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

We are committed to an equitable recruitment process. As such, applications must be submitted via our official online application procedure. Please refrain from sending your CV directly to our recruiters. If you experience technical difficulties or require additional support with submitting your online application,

Why join us

Joining us is your opportunity to pursue potential. You will belong to a collaborative team that is exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration.

Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it is safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.