Digital Content Manager

Peta UK is looking for a Digital Content Manager to join their team.

Overview:

• Full-time position
• Language: English
• Location: Hybrid in London or remote in mainland UK (with monthly attendance to the London office)
• Salary: £37,000 – £42,000 per year
• Applications closing: 31st July

Job Description

Your writing engages and inspires. You thrive in a fast-paced, mission-driven environment and have a strong grasp of digital storytelling, SEO, and online advocacy. You are passionate about animal rights. If this sounds like you, PETA would love to hear from you.

Responsibilities

• Inspire millions of people to take positive actions for animals by writing, editing, and publishing compelling advocacy copy, including petitions and letters to politicians and other decision-makers
• Maintain and regularly update digital campaign action alerts, which may include updating campaign targets, ensuring the accuracy of the text, and writing campaign updates
• Monitor planning proposals for new factory farms, research and draft petitions specifically targeting new planning applications and other urgent animal rights issues
• Oversee the creation, editing, and publishing of web content, including blog posts and lifestyle features
• Use analytics tools to track content performance and inform future content strategies
• Conduct keyword research, and develop and implement SEO strategies to boost organic traffic to the website
• Collaborate with other teams to ensure the accuracy of digital content and its alignment with campaign goals, and maintain a dynamic and engaging website
• Assist the social media team by repurposing and adapting content for platforms such as Instagram, Facebook, and X (Twitter)
• Work as part of the digital marketing team to ensure that online campaigns are as effective as possible
• Support the digital team with additional tasks as needed

Role Requirements

• Proven experience in digital content creation, web publishing, or online campaigning
• Excellent writing, editing, and proofreading skills with a persuasive and engaging style
• Strong understanding of SEO principles and content performance metrics
• Familiarity with CMS platforms (e.g., WordPress), Google Analytics, and social media tools.
• Knowledge of HTML is an advantage, but not essential
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Intermediate skills in photo editing using tools like Photoshop or Canva
• Experience with e-campaigning tools such as Engaging Networks preferred
• Strong work ethic with a focus on efficiency, patience, exceptional attention to detail, a positive attitude, and innovative ideas
• Demonstrated ability to work independently and as part of a team
• Adherence to a vegan lifestyle is strongly preferred
• Ability to advocate the organisation’s positions on issues to the public in a professional manner
• Commitment to the objectives of the organisation

How to apply?

To apply for this role, please fill in the application form.

Tagged as: Animal Welfare